Many consumers find conventional oral-care routines inconvenient, unengaging or poorly suited to newer needs such as microbiome care and at-home whitening.
R&D Focus
Consumer oral-care devices, probiotic mouth care and peroxide-free or clinically evaluated whitening formats.
Innovative Solution
A direct-to-consumer oral-care portfolio combines electric toothbrushes, smart flossers, mouthwash, toothpaste and at-home whitening products designed around ease of use and modern product design.
Solution Effectiveness
The official website displayed a 4.82 product rating and markets clinically proven teeth-whitening products.
Investment Funding
Last Funding Stage
Series B
Total Funding Amount
8.57M
Last Funding Amount
4.71M
Last Funding Date
15-11-2024
Startup Stage
Early Stage
Lead Investors
Shiprocket, Sauce.vc, RPSG Capital Ventures, Huddle, Namita Thapar
Revenue
$1M to $10M
People
Founders
Jatan Bawa
Tushar Khurana
About
Perfora is an oral care company that produces a range of oral wellness products. The company offers electric toothbrushes, probiotic mouthwash, smart flossers, and a peroxide-free teeth whitening pen. The brand emphasizes products that are not only effective but also developed with scientific backing to elevate consumer experiences.
Products
Product
Electric toothbrushes, probiotic mouthwash, smart flossers, toothpaste, mouth fresheners and teeth-whitening products.
Demo Product or Complete Product?
Complete products have been commercially available since the brand’s 2021 launch period.
Future Plan
Investment Funding
Raised a $1 million seed round in 2022 led by Sauce.vc, with participation from Lotus Herbals and other institutional investors.
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