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Case Studies

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How GreyB Reduced Supply Chain Costs with Advanced Compaction Solutions for Fragile Products
How GreyB helped the client choose between WLC and Virgin FBB

Recycled White Lined Chipboard (WLC) and Virgin Folding Box Board (FBB) are typically compared through a carbon footprint lens, where FBB often appears more favorable. However, this carbon-centric view overlooks

Boosting Client’s Sustainability By Replacing Styrofoam in Protective Transport Packaging

A leading global packaging and materials manufacturer approached GreyB to better understand how sustainability pressures and customer preferences could shape the future of Styrofoam in protective transport packaging. Expanded Polystyrene

How GreyB Helped a Chocolate Leader Differentiate Its Product With Advanced Aroma Delivery System

A FMCG organization wanted to explore how aroma could be leveraged as a strategic driver of consumer delight, emotional engagement, and differentiated brand experience in the case of chocolates. Instead

Cracking Equation on Yarn Tenacity Using AI to Win High Stakes Patent Litigation

Value Delivered GreyB solved a complex mathematical formula for multifilament yarn within hours using AI to identify relevant prior art. This strengthened the client’s position in the high-stakes litigation and

How GreyB identified relevant prior art for steel grades in solar panel posts using a company logo

Value Delivered 102/Category-X prior art was identified for solar arrays in corrosive conditions. The technical insights helped the client recognize that the invention’s novel aspect was merely an inherent property

Expert Consultation Strengthened an Obviousness Case for a Medical Device Patent

Value Delivered GreyB helped the client build a strong obviousness case against a medical device patent by uncovering critical prior art across both patent and non-patent literature. By bridging a