Professional bakers need plant-based butter and cream alternatives that perform like dairy in lamination, pastry, and high-end culinary applications.
R&D Focus
Professional plant butter, pastry fats, cream alternatives, lamination, taste, texture, allergen reduction, and sustainable ingredients.
Innovative Solution
bebettermyfriend develops professional plant-based butter and cream substitutes designed as practical replacements in pastry recipes.
Solution Effectiveness
The company reports a reduction of approximately 75–82% in carbon impact and about 88% in scarce-water use, depending on the product comparison and published page; these are company-reported lifecycle figures.
Investment Funding
Last Funding Stage
Pre-Seed
Last Funding Date
12-04-2023
Startup Stage
Seed
Lead Investors
ProVeg Incubator
Revenue
$1M to $10M
About
bebettermyfriend is a company that creates plant-based butter and cream substitutes for experienced pastry makers.
Products
Product
Professional plant-based butter for pastry and bakery use, designed as a one-for-one replacement in recipes.
Star Product
Professional plant butter, because it is the company’s launch product and the foundation of its pastry portfolio.
Demo Product or Complete Product?
Commercial professional product; the company states that its plant butter launched at the end of 2021.
Future Plan
Market Expansion
The company reports commercial activity in 14 markets.
Investment Funding
The company states that it is founder-led with one active investor; no current public fundraising plan was identified.
Awards and Recognitions
Certifications
The company states IFS and Halal certification; products are marketed as palm-free and without declared allergens.
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