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Raw Apothecary

Raw Apothecary is a manufacturer of natural skincare products
2016
02-Oct
02-10
Mexico city, Mexico

www.rawapothecary.mx

CosmeticsSkincare
Innovation
Investment Funding
People
About
Products
Future Plan
Awards and Recognitions
News

Innovation

Industry Problem

Consumers seeking natural skincare may encounter long ingredient lists, unclear sourcing and products not adapted to local climate

R&D Focus

Plant-based minimalist skincare, facial oils and botanical ingredient sourcing

Innovative Solution

Creates concentrated, small-batch botanical serums and oils with simplified formulas and a digital-first sales model

Solution Effectiveness

Forbes Mexico reported sales growth of up to 200% during the pandemic and 2020 revenue of MXN 20M; this is commercial traction, not product efficacy

Investment Funding

Last Funding Stage

Seed

Total Funding Amount

$750K

Last Funding Amount

$70K

Last Funding Date

10/31/2022

Startup Stage

Early Stage

Lead Investors

Jose Dunque, 500 Global, 500 Startups LatAm

People

Founders

  • Macarena Riva
  • Andrea Sánchez MartĂ­nez

About

Raw Apothecary is a manufacturer of natural skincare products

Products

Product

Rewind, Boost and botanical skincare kits; customer reviews are available on company channels

Star Product

Rewind or the facial-serum set, because concentrated botanical serums are central to the brand

Demo Product or Complete Product?

Complete commercial line; founded in 2018 according to Forbes Mexico

Future Plan

Market Expansion

Operates in Mexico and through e-commerce

Awards and Recognitions

Media Apperance

Covered by Forbes Mexico and startup/beauty media

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