Consumers seeking cholesterol-supporting functional beverages have limited convenient options beyond capsules or fortified foods.
R&D Focus
Water-soluble plant sterols and prebiotic functional water.
Innovative Solution
Way Better Water combines proprietary water-soluble plant sterols with functional water and selected prebiotic ingredients.
Investment Funding
Last Funding Stage
Angel
Total Funding Amount
700.K
Last Funding Amount
700.K
Last Funding Date
31-12-2019
Startup Stage
Seed
People
Founders
Simona Huskova
About
The Revolutionary New Way To Support Your Health. Functional WAY BETTER WATER DRINKS powered by plant based super ingredients called plant sterol & organic prebiotic. Both known and clinically proven for its potent health benefits.
Products
Product
Way Better Water Drink: functional water developed to deliver plant sterols for LDL-cholesterol support.
Star Product
Way Better Water, the company’s first and central commercial product.
Demo Product or Complete Product?
Complete product launched commercially in October 2019.
Future Plan
Market Expansion
The launch was supported through regional grocery distribution in Minnesota and online sales through Amazon.
Investment Funding
The founder stated that angel investors funded product research and development.
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