Coffee and cocoa supply chains are fragmented across farmers, cooperatives, traders, roasters, brands, and retailers, limiting origin visibility, farmer identity, and credible sustainability claims.
R&D Focus
Blockchain traceability; self-sovereign farmer identity; consumer engagement; supply-chain data exchange.
Innovative Solution
The platform combines FarmerID digital identity, ConnectHub supply-chain data management, and ThankMyFarmer consumer QR experiences to connect farm, product, fund, and sustainability journeys.
Farmer Connect is a developer of a supply chain software designed to deliver end-to-end traceability services to firms
Products
Product
FarmerID, ConnectHub, and ThankMyFarmer. ThankMyFarmer allows consumers to scan a product and view origin, quality, communities, and sustainability programs.
Star Product
ThankMyFarmer – the most visible product because it connects consumer-facing QR codes with the underlying traceability network.
Demo Product or Complete Product?
Complete commercial platform. ThankMyFarmer launched to the general market in 2020; ConnectHub and FarmerID support enterprise deployments.
Future Plan
Market Expansion
Farmer Connect expanded ThankMyFarmer to Japan in 2021 and has deployments across the Americas, Europe, and Asia. No newer future-market roadmap was identified.
Investment Funding
A US$9 million Series A in 2021 was led by ITOCHU. No subsequent future fundraising plan was publicly announced in the reviewed sources.
M&A and Collabs
Collab
IBM – Farmer Connect used IBM Blockchain/Food Trust technology to launch ThankMyFarmer and connect coffee-supply-chain participants.
Collab
ITOCHU – joined the platform, invested in Farmer Connect, and formed a business alliance to expand traceability in coffee and other markets.
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