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Clean Living International

Clean Living International supplies probiotic-based, eco-friendly cleaning products and offers subscription plans for home use.
2018
Nov-50
11-50
Derby, Derby, United Kingdom
  • Dishwashing Products
  • Home Hygiene
  • Laundry Products
  • Probiotics

Innovation

Industry Problem

Conventional household cleaners may use harsh chemicals, create plastic waste and stop working once a surface has been wiped.

R&D Focus

Probiotic cleaning, concentrated refills and reusable packaging.

Innovative Solution

Live beneficial bacteria produce enzymes that break down dirt, odours and organic residues after cleaning, while aluminum bottles and concentrated refills reduce packaging waste.

Investment Funding

Revenue

$1M to $10M

About

Clean Living International supplies probiotic-based, eco-friendly cleaning products and offers subscription plans for home use.

Products

Product

Probiotic Complete Cleaning Kit, Multi-Mop system, laundry, bathroom, kitchen and sports-cleaning products.

Star Product

Eco Friendly Probiotic Complete Cleaning Kit, displayed among the company’s best sellers.

Demo Product or Complete Product?

Complete consumer and commercial cleaning products are available through direct sales and subscriptions.

Future Plan

Market Expansion

Uses direct-to-consumer subscriptions, affiliate partners and personalized webshops to expand distribution.

Awards and Recognitions

Awards

Best Emerging Non-Toxic Cleaning Product Brand – UK, LUX Health, Beauty & Wellness Awards (2020).

Certifications

The company states its products comply with international environmental-protection standards; selected products are WoolSafe approved.

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