8 SMEs Using Patents as part of their Business Strategy
Julija Kaminskaite, as a part of her business school program, submitted her thesis on reducing the failure rate of SMEs. What astounded me when I was reading through the paper was this particular statement, which I have paraphrased here – “In the past few years, the failure rate of SMEs fluctuated from 70 to 90%, […]
Why Keeping a track of reassignments in your domain is important?
Patent transactions in a domain can reveal many overlooked insights — Insights that your competitors might not be paying attention to when crafting their research and development strategies, or when planning a new business model, or even while simply performing a market analysis. Take the example of smartwatches. Recently released Apple Watch series 4 is […]
An Unconventional Business Development Strategy for IP Law Firms
In IP law firms, partners often face the daunting responsibility of building and implementing a business development strategy for the firm. These ‘Business Development’ (BD) activities are highly important for the firm too, as they contribute to the firm’s growing demand for additional revenue each year. However, for most patent prosecution attorneys, whose career has […]
Smart Business Development For IP Law Firms: How to Use Data to Increase Your Firm’s Business?
This is the third article of a 3 part series on Smart Business Development Strategies for IP Law Firms which discusses how to use data to build more clients for your IP law firm. The first article explains how you can spot your differentiation factor which you can read by clicking here. The second article explains strategies to […]
Smart Business Development for IP Law Firms: How to Get More Business from Existing Clients?
This is the second article of a 3 part series on Smart Business Development Strategies for IP Law Firms which explains strategies to get more business from existing clients. The first article explains how you can spot your differentiation factor which you can read by clicking here. The third part of the article is on how to use data […]
Smart Business Development Strategy for IP Law Firms: How to Craft a Strong Pitch?
This is the first article of a 3 part series on Smart Business Development Strategies for IP Law Firm which discusses how you can spot your differentiation factor. The second article in the series explains strategies to get more business from existing clients which you can read by clicking here. The third part of the article is on how […]
Dear Patent Attorneys, Patent Landscapes can help you Acquire New Clients!
Are you a law firm or an independent attorney who is in search of some out of the box ideas for client acquisition? If Yes, Congratulations! You are at the right place. Without wasting any time, let’s start working on a strategy to get you more work, build new relations and increase business. The Client […]
How we made the Plaintiff drop the Lawsuit against our Client?
Understanding the objective of the client goes a long way in customer satisfaction and retention. At GreyB, we are huge believers in fulfilling the objective of the client – rather than fulfilling just the objective of the project – and this attitude helped us a great deal in enriching the client’s experience and satisfying their […]
Protecting IP with Software Escrow – Why, When and How?
During the setup of a software, it is critical to understand whether associating a software escrow is needed or not. For the uninitiated, Software Escrow is a service that acts as a security blanket to all the parties concerned, by storing all confidential information with a neutral party, also known as an escrow agent, while […]
How Outsourcing Decision Matrix Helps Select Better Vendors?
Often in business, you need to outsource certain tasks to an external vendor – either a freelancer or firm specialized in your vertical. Coming to the decision that you need to outsource a certain task or process is easy. The difficulty lies in deciding a vendor (Partner?) you should hire for the job. Further, if […]
Intuition, Data, Decisions – What bothers C-Level Executives?
I have always imagined C-level executives seated on a giant throne, with an invisible crown made of gold and diamonds, donning a three-piece cashmere suit, the modern equivalent of a silk robe; a Rolex in one hand and infinite power to change things around in another, strategizing with their army of knights, plans, to get […]
This is How IP Benchmarking Can Provide You An Actionable Insight
“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” – Sun Tzu In today’s […]