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Stay One Step Ahead with Proactive Competitive Research

Track competitor strategies, analyze market movements, and uncover opportunities to refine your R&D and innovation roadmap with precision

Over 1000+ Users and 100+ Brands Trust GreyB

Explore Global Breakthroughs & Turn Ideas into Action Faster

Understanding your competition is key to making informed decisions and maintaining a competitive edge. Our Competitive Analysis service provides deep insights into market players, emerging disruptors, and industry trends, helping R&D and innovation teams stay ahead of the curve.

Track Competitor Strategies

Monitor R&D investments, product launches, and technology adoption to anticipate market moves. Identify gaps and opportunities to refine your innovation strategy.

Analyze Patent & IP Trends

Gain insights into competitor patent filings, licensing activities, and technology focus areas. Stay ahead of emerging innovations and protect your intellectual property.

Benchmark Your Position

Compare your technology portfolio, innovation pace, and market presence against industry leaders. Identify strengths, weaknesses, and strategic growth opportunities.

Our Methodology: How We Analyze Competitors

Our structured process ensures comprehensive, actionable intelligence tailored to your industry and goals.

Discovery & Scanning

We scan global patent databases, publications, and industry reports to build a complete view of the landscape.

Filtering & Categorization

Patents are classified and prioritized to highlight what matters most to you.

Analysis & Evaluation

We uncover hidden patterns, emerging trends, and opportunities for innovation.

Delivery & Integration

Insights are delivered in clear, decision-ready formats.

Success Stories

Real results from our startup scouting engagements with leading enterprises.

Global Dairy Leader

Dairy Industry

Challenge

A U.S.-based global food and dairy company needed to understand Chile’s plant-based milk market to position its products effectively amid shifting consumer demands and rising competition.

Solution

Research into consumer preferences, buying behavior, competitor claims, and packaging revealed gaps in price, variety, and nutrition. These insights guided strategies for pricing, diversified product lines, and nutrition-focused formulations.

Outcome

The company gained strategic clarity, achieving 15% faster market entry, 25% higher consumer satisfaction, and 20% more product variety in Chile’s plant-based milk sector.

Key Results

25%

Rise in consumer satisfaction

15%

Faster market entry

3

Leading consumer motivations identified

A Global Nutrition Company

Infant Formula

Challenge

The company needed an infant formula tailored to C-section-born babies that could restore gut microbiota, reduce infection risks, and meet parental concerns while ensuring regulatory compliance.

Solution

Through ingredient research and clinical trials, a blend of GOS/FOS prebiotics, Bifidobacterium breve M-16V, Lactobacillus fermentum CECT5716, and targeted vitamins was developed. This met regulations, delivered proven results, and built parental trust.

Outcome

The formula combined prebiotics, probiotics, and vitamins to restore gut microbiota, reduce infection risks, and improve infant health. It supported clear product claims and positioned the company as a market leader in regions with high C-section birth rates.

Key Results

50+

Publications, clinical trials, and patents analyzed

4

Ingredient combinations identified

3

Leading brands benchmarked

Why to choose GreyB your next partner?

Scouted by GreyB

When your innovation discovery requires verified results, GreyB goes beyond desktop research to validate, verify, and benchmark innovations against the metrics that matter most to you. Explore our Scouted By GreyB series to see how we do it for startup and suppliers.

Startup Database

Discover early-stage startups with groundbreaking innovations. By tapping into a curated list of emerging companies, you can identify potential partners, investment opportunities, and disruptive technologies that are shaping the future across industries.

EIC Partner

EIC Partner

GreyB is trusted by the European Innovation Council to deliver strategic insights and tailored solutions that drive innovation, reflecting our commitment to helping businesses achieve long-term success.

Accelerate Innovation Discovery with SLATE

AI-driven platform that streamlines innovation discovery. With a centralized database of research, patents, and industry trends, Slate helps you track competitors, explore new materials, and make faster, data-backed decisions in R&D.

SLATE

Exceptional Team, Rewarding Results.

Uncover Competitor Moves Before They Impact You

GreyB’s Competitive Analysis equips you to spot rival strategies early, benchmark effectively, and make faster, smarter decisions.

Get Tailored Solutions To Drive Tangible Revenue.

Tech Scouting

How did iPod go from concept to market within 9 months? The answer is collaborating with external partners. Harness tech scouting to create sustainable value and drive bottom-line growth.

Technology Landscape

Markets shift nations, ships get stranded and AI disrupts. Want to mitigate turbulent times? Leverage tech landscaping and sustain operational excellence with organizational agility.

Startup Scouting

Walmart’s Flipkart investment unlocked a $200B potential. Scout innovative startups and unlock your potential to revolutionize strategic growth.

Whitespace Analysis

Pioneer new customer segments within existing markets. Be the Tesla of your industry, recognize untapped opportunities and catalyse revenue to new heights.

Market Research

Market research = Actionable intel. Harvest insights like LEGO crowd-sourcing ideas and rewarding winning concepts. Reduce risk and innovate with precision.

Custom Competitive Analysis

Tailored to your rivals, industry, and goals, giving you the exact insights needed to outpace competition.

Our Core Strengths, Vouched by 1000+ Users

R&D and innovation leaders trust us to provide deep, data-driven insights that fuel strategic decision-making. With a research-backed approach, we help businesses uncover market opportunities, track competitor moves, and accelerate innovation. Our expertise spans multiple industries, ensuring you get relevant, high-impact intelligence tailored to your needs.

Industry-Specific Expertise

We specialize in market research for technology-driven industries, providing insights that directly support R&D, IP, and innovation strategies.

Comprehensive & Reliable Data

Our research taps into billions of data points, including patents, competitor trends, and emerging technologies, delivering a complete market overview.

Actionable Intelligence, Not Just Data

We translate complex research into clear, strategic recommendations, empowering teams to make informed decisions faster.

Master the Market Landscape

Not only monitor competitors but also predict market dynamics, positioning your business to act first. Over 100+ industry leaders trust our expertise to maintain a competitive edge and accelerate growth.

Industries We Serve

We deliver competitor insights across industries, helping you benchmark, track, and stay ahead.

Food & Beverages

Driving innovation in alternative ingredients, sustainable packaging, and health-focused products.

Consumer Goods

AI, quantum computing, cybersecurity, and emerging software platforms.

Healthcare & Life Sciences

Digital health, biotechnology, medical devices, and pharmaceutical innovations.

Automotive & Mobility

Electric vehicles, autonomous driving, and next-gen transportation solutions.

Consumer Electronics

Wearables, smart devices, AR/VR, and next-generation consumer tech.

Sustainability & Packaging

Renewable energy, smart grids, energy storage, and sustainability technologies.

Join 1000+ users who rely on our expertise to stay ahead of the competition.​

Sr. Vice President
Guiding Fortune 500s on tech investments, R&D, and IP, driving high ROI and operational excellence.
Group Manager
Leveraging years of IP expertise to predict competitor moves and develop actionable IP strategies.
Manager
Connecting innovation trends and IP intelligence to unlock smarter business strategies.

Excellence & Experience

In-house researchers
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Global Clients
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Projects Done
0 +
Industry Experience
0 +YRS

Most Asked Questions

It’s a structured analysis of patents in a technology area, used to identify trends, players, opportunities, and risks.
Patent landscapes help you understand competitor activity, emerging technologies, and market gaps, enabling smarter R&D and IP strategies.
Patent searching is about finding specific patents, while a landscape provides a big-picture view of an entire technology or industry.
Most projects take 6–8 weeks, though broader, multi-domain landscapes may take 10–12 weeks.
You’ll receive visual dashboards, detailed reports, competitor insights, and strategic recommendations.

Yes, every landscape is tailored to your objectives – whether for R&D, IP portfolio planning, or competitor tracking.

You’ll receive in-depth reports, strategic insights, actionable recommendations, and roadmaps that can be immediately applied to your business strategy

Stay Ahead With GreyB Competitive Analysis

Join 500+ companies that trust GreyB to track rivals, uncover opportunities, and future-proof their innovation strategies.

No commitment required • Custom proposals • Trusted by Fortune 500 companies