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Technology Landscape Analysis

Stay competitive by cutting development costs, speeding up market entry, and protecting your innovation against unforeseen threats through a robust technology landscape analysis.

Over 1000+ Users and 100+ Brands Trust GreyB

Stay ahead of change and protect your innovation.

Missing out on new tech trends can lead to slower market entry, wasted resources, and costly mistakes. Tap into the data from 100+ technologies across several industries. GreyB’s landscape analysis will help you spot disruptive trends early, allocate resources efficiently, and reduce risks.

Dig Deeper With Curated Insights That Save Time

Leverage our in-house solutions, collaborate with vetted partners and gain an ecosystem of capabilities to de-risk your innovation strategy.

Amplify Operations With Best-In-Class Experts And Reliable Research

Get instant access to robust leaders who make a difference and cutting-edge research that makes you stop guessing, start winning.

Build a technology roadmap to secure your innovation strategy

Track game-changing trends and execute decisively to future-proof your business results today.

Our Core Strengths, Vouched By 1000+ Users.

Empower breakthrough innovation.

Agility: Get Experts On-Board

Bridge the gap with expert feedback, ensuring your decisions are backed by industry insights.

Strategy: Goal-specific, Impact-driven.

Embark on a purpose-driven winning course of action. Drive real impact with problem-specific plans.

Research: Quick, Easy, Best-In-Breed.

Say goodbye to data overload. Get crystallized research that simplifies complex insights to share easily with your team.

Apply cross-Industry Expertise

Tap into cross-industry knowledge for fresh perspectives and accelerated growth.

How we Analyse Technology Landscapes

Our systematic approach ensures comprehensive coverage and actionable insights for your innovation and R&D strategies.

Discovery & Scanning

AI-powered research across 500+ data sources, including patents, publications, startup ecosystems, and market reports.

Filtering & Prioritization

Expert-driven scoring to identify the most relevant technologies.

Analysis & Evaluation

Deep-dive analysis to connect dots across industries and anticipate shifts.

Delivery & Integration

Actionable insights delivered in structured formats to drive strategic decisions.

Success Stories

Proven results from our open innovation partnerships.

Global Dairy Leader

Dairy Industry

Challenge

A U.S.-based global food and dairy company needed to understand Chile’s plant-based milk market to position its products effectively amid shifting consumer demands and rising competition.

Solution

Research into consumer preferences, buying behavior, competitor claims, and packaging revealed gaps in price, variety, and nutrition. These insights guided strategies for pricing, diversified product lines, and nutrition-focused formulations.

Outcome

The company gained strategic clarity, achieving 15% faster market entry, 25% higher consumer satisfaction, and 20% more product variety in Chile’s plant-based milk sector.

Key Results

25%

Rise in consumer satisfaction

15%

Faster market entry

3

Leading consumer motivations identified

A Global Nutrition Company

Infant Formula

Challenge

The company needed an infant formula tailored to C-section-born babies that could restore gut microbiota, reduce infection risks, and meet parental concerns while ensuring regulatory compliance.

Solution

Through ingredient research and clinical trials, a blend of GOS/FOS prebiotics, Bifidobacterium breve M-16V, Lactobacillus fermentum CECT5716, and targeted vitamins was developed. This met regulations, delivered proven results, and built parental trust.

Outcome

The formula combined prebiotics, probiotics, and vitamins to restore gut microbiota, reduce infection risks, and improve infant health. It supported clear product claims and positioned the company as a market leader in regions with high C-section birth rates.

Key Results

50+

Publications, clinical trials, and patents analyzed

4

Ingredient combinations identified

3

Leading brands benchmarked

Why to choose GreyB your next partner?

Scouted by GreyB

When your innovation discovery requires verified results, GreyB goes beyond desktop research to validate, verify, and benchmark innovations against the metrics that matter most to you. Explore our Scouted By GreyB series to see how we do it for startup and suppliers.

Innovative Startup Database

Discover early-stage startups with groundbreaking innovations. By tapping into a curated list of emerging companies, you can identify potential partners, investment opportunities, and disruptive technologies that are shaping the future across industries.

EIC Partner

EIC Partner

GreyB is trusted by the European Innovation Council to deliver strategic insights and tailored solutions that drive innovation, reflecting our commitment to helping businesses achieve long-term success.

Accelerate Innovation Discovery with SLATE

AI-driven platform that streamlines innovation discovery. With a centralized database of research, patents, and industry trends, Slate helps you track competitors, explore new materials, and make faster, data-backed decisions in R&D.

SLATE

Exceptional Team, Rewarding Results.

See the Bigger Picture Before You Act

Stay ahead of disruption with GreyB’s Technology Landscape Analysis. We help you map emerging technologies, identify key players, and understand trends shaping your industry — so you can invest with confidence.

Get Tailored Solutions To Drive Tangible Revenue.

Technology & breakthrough innovation trends

How did iPod go from concept to market within 9 months? The answer is collaborating with external partners. Harness tech scouting to create sustainable value and drive bottom-line growth.

Patent and Trademark Portfolio Analysis

Walmart’s Flipkart investment unlocked a $200B potential. Scout innovative startups and unlock your potential to revolutionize strategic growth.

IP Intelligence & IP Watch

IP Due Diligence IP Transaction Analysis IP Litigation Landscape

Technology Intelligence

82% of winning strategies start with knowing the competition. Don’t get left behind. Integrate informed choices to elevate revenue cycles.

Cross industry innovations

Markets shift nations, ships get stranded and AI disrupts. Want to mitigate turbulent times? Leverage tech landscaping and sustain operational excellence with organizational agility.

Competitive Product Benchmarking

Pioneer new customer segments within existing markets. Be the Tesla of your industry, recognize untapped opportunities and catalyse revenue to new heights.

Value Chain Analysis

Pioneer new customer segments within existing markets. Be the Tesla of your industry, recognize untapped opportunities and catalyse revenue to new heights.

Regulatory Landscape

Market research = Actionable intel. Harvest insights like LEGO crowd-sourcing ideas and rewarding winning concepts. Reduce risk and innovate with precision.

Industry/Ecosystem Analysis

82% of winning strategies start with knowing the competition. Don’t get left behind. Integrate informed choices to elevate revenue cycles.

Have a Custom Service Need?

Every organization’s innovation journey is unique. GreyB offers tailored solutions built specifically for your goals, whether it’s validating opportunities, testing pilots, or co-creating strategies that fit your business vision.

Read Recent Case Studies

Industries We Serve

Our expertise spans across diverse industries, delivering sector-specific insights and opportunities.

Food & Beverages

Driving innovation in alternative ingredients, sustainable packaging, and health-focused products.

Consumer Goods

AI, quantum computing, cybersecurity, and emerging software platforms.

Healthcare & Life Sciences

Digital health, biotechnology, medical devices, and pharmaceutical innovations.

Automotive & Mobility

Electric vehicles, autonomous driving, and next-gen transportation solutions.

Consumer Electronics

Wearables, smart devices, AR/VR, and next-generation consumer tech.

Sustainability & Packaging

Renewable energy, smart grids, energy storage, and sustainability technologies.

Talk to our Leaders With 1500+ Open Innovation Triumphs.

Sr. Vice President
Guiding Fortune 500s on tech investments, R&D, and IP, driving high ROI and operational excellence.
Group Manager
Leveraging years of IP expertise to predict competitor moves and develop actionable IP strategies.
Manager
Connecting innovation trends and IP intelligence to unlock smarter business strategies.

Excellence & Experience

In-house researchers
0 +
Global Clients
0 +
Projects Done
0 +
Industry Experience
0 +YRS

Most Asked Questions

It is a structured study of technologies within a specific domain to identify trends, players, and opportunities that guide R&D, partnerships, and investments.

Market research focuses on customer behavior and demand, while technology landscape analysis maps the innovation ecosystem including patents, publications, startups, and competitor pipelines.

R&D heads, innovation managers, corporate strategists, and investment teams benefit by gaining clarity on where technologies are heading and how to position themselves.

You will receive detailed maps of emerging technologies, key players, competitive strengths, technology maturity levels, and recommendations tailored to your goals.

A focused landscape study can take 6 to 8 weeks. Larger multi-domain studies may take 10 to 12 weeks.

We combine patents, scientific papers, startup and funding databases, market reports, competitor disclosures, and proprietary intelligence.

Yes. Each project is customized for your industry whether it is healthcare, automotive, energy, consumer goods, or emerging technology sectors.

You will receive technology maps, competitive benchmarking reports, trend summaries, and roadmaps with actionable recommendations.

Yes. Many clients choose continuous tracking dashboards and periodic updates to stay ahead of technology shifts.

Ready to See Your Technology Landscape Clearly?

Join 500+ companies that trust GreyB to map technologies and make smarter innovation moves.

No commitment required • Custom proposals • Trusted by Fortune 500 companies

Trusted Resources

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