How are American Multinational Technology Companies Strategizing their Trademark Filing?
Companies like Apple and Google strategizing their trademark filings isn’t a news flash, right? But today we’re going a step deeper into the making of these trademark strategies and explore the one that has left us the most astound- Google’s Tongan shell diversion. However, before we get to it, it’s important to know if a […]
The Conundrum of Application of Intellectual Property (IP) Strategy in Light of Business Strategy, and its Significance to the Corporate World in Contemporary Settings
Abstract & Introduction: Every leading firm of the current time cements their foundation with their IP portfolio. By integrating IP into every vertical — like R&D, strategic planning, and product development cycles — a firm can seamlessly leverage multiple opportunities and enhance its value in the competitive market as well as protect itself from the […]
What is holding you back from taming the SEP dragon?
SEPs are a honeypot for the companies that are aiming to gain supremacy over their competitors. The current status of the SEP world is painted in our other articles. Looking at the average share of SEPs in a company’s portfolio, however, is not very promising, as some companies are yet to participate in the SEP […]
Third Party Preissuance Submissions – Everything you need to know about this defensive patent strategy
If you have a tough competitor who is very active in creating IP, chances are you might be looking for an effective patent strategy to thwart their plans and outpace them. Talking about thwarting plans, I have just the strategy for you, which won’t cost much and help accomplish your purpose. Intrigued? Read on. It […]
How and Why You Need to Strengthen Their Intellectual Property: 4 Powerful Strategies
At GreyB, companies often approach us with the broad objective of having us help them strengthen their IP position. It’s a challenge that incorporates elements of the three core IP research sectors—finding prior art, patent analytics, and patent commercialization—and often involves creating a comprehensive patent strategy. Depending on their focus areas and preferences, businesses choose […]
Litigation Financing: A way for SMEs and Startups to Fight Patent Battles
Patent litigation poses multiple challenges for SMEs. If you have a large player using your technology, it is not going to be easy to stop them without going into litigation. Notices do not work when you have an army of lawyers on the other end. Secondly, for small entities like SMEs, startups, and individual inventors, […]
Supply Chain Management: How to use Patents for Risk Mitigation and strategic negotiations?
Apple has suppliers in more than 30 countries around the world. GM, to produce the Chevy Volts, uses more than 800 suppliers. Businesses face many challenges – from natural calamities to man-made disasters, and from govt. regulations to customers’ tendency to blow hot and cold. The complex supply chains are only adding to the woes […]
8 SMEs Using Patents as part of their Business Strategy
Julija Kaminskaite, as a part of her business school program, submitted her thesis on reducing the failure rate of SMEs. What astounded me when I was reading through the paper was this particular statement, which I have paraphrased here – “In the past few years, the failure rate of SMEs fluctuated from 70 to 90%, […]
Why Keeping a track of reassignments in your domain is important?
Patent transactions in a domain can reveal many overlooked insights — Insights that your competitors might not be paying attention to when crafting their research and development strategies, or when planning a new business model, or even while simply performing a market analysis. Take the example of smartwatches. Recently released Apple Watch series 4 is […]
An Unconventional Business Development Strategy for IP Law Firms
In IP law firms, partners often face the daunting responsibility of building and implementing a business development strategy for the firm. These ‘Business Development’ (BD) activities are highly important for the firm too, as they contribute to the firm’s growing demand for additional revenue each year. However, for most patent prosecution attorneys, whose career has […]
Smart Business Development For IP Law Firms: How to Use Data to Increase Your Firm’s Business?
This is the third article of a 3 part series on Smart Business Development Strategies for IP Law Firms which discusses how to use data to build more clients for your IP law firm. The first article explains how you can spot your differentiation factor which you can read by clicking here. The second article explains strategies to […]
Smart Business Development for IP Law Firms: How to Get More Business from Existing Clients?
This is the second article of a 3 part series on Smart Business Development Strategies for IP Law Firms which explains strategies to get more business from existing clients. The first article explains how you can spot your differentiation factor which you can read by clicking here. The third part of the article is on how to use data […]
Smart Business Development Strategy for IP Law Firms: How to Craft a Strong Pitch?
This is the first article of a 3 part series on Smart Business Development Strategies for IP Law Firm which discusses how you can spot your differentiation factor. The second article in the series explains strategies to get more business from existing clients which you can read by clicking here. The third part of the article is on how […]
Dear Patent Attorneys, Patent Landscapes can help you Acquire New Clients!
Are you a law firm or an independent attorney who is in search of some out of the box ideas for client acquisition? If Yes, Congratulations! You are at the right place. Without wasting any time, let’s start working on a strategy to get you more work, build new relations and increase business. The Client […]
How we made the Plaintiff drop the Lawsuit against our Client?
Understanding the objective of the client goes a long way in customer satisfaction and retention. At GreyB, we are huge believers in fulfilling the objective of the client – rather than fulfilling just the objective of the project – and this attitude helped us a great deal in enriching the client’s experience and satisfying their […]
Protecting IP with Software Escrow – Why, When and How?
During the setup of a software, it is critical to understand whether associating a software escrow is needed or not. For the uninitiated, Software Escrow is a service that acts as a security blanket to all the parties concerned, by storing all confidential information with a neutral party, also known as an escrow agent, while […]
