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How GreyB’s partnership with the European Innovation Council support startups across Europe?

GreyB partners with the European Innovation Council

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Content Marketing Lead

GreyB is pleased to announce its partnership with the European Innovation Council (EIC) under the EIC Ecosystem Partnership Programme. This collaboration combines GreyB’s expertise in innovation consulting with the EIC’s mission to support groundbreaking technologies across Europe.

Why this partnership?

Startups and SMEs face critical challenges in their innovation journey, such as securing funding, lack of visibility in a competitive innovation ecosystem, and limited access to mentorship and resources needed to scale effectively.

With a €10 billion budget, the European Innovation Council helps startups and SMEs grow by providing financial backing. Further, EIC Accelerator provides access to a network of over 6,000 corporates, investors, and firms specializing in intellectual property (IP) analysis, technology validation, and market entry strategies. 

In addition to helping startups, EIC builds a bridge between startups, corporates, and investors for mutual success. Corporates can discover and implement emerging technologies that solve specific business challenges while minimizing risk and cost. Investors can also identify transformative startups in niche sectors, supported by data-driven analysis to evaluate scalability and reduce uncertainty in investment decisions.

GreyB complements EIC’s mission to empower startups to effectively refine and scale their innovations.

GreyB’s role in the partnership

As an EIC Partner, GreyB offers specialized services to EIC beneficiaries, enhancing their innovation journey:

1. Technology Landscape and Intellectual Property (IP) Analysis:

GreyB assists early-stage startups (TRL 1-3) in assessing the uniqueness and patentability of their concepts, exploring market applications, and mapping the competitive landscape.

2. Prototype Refinement and Freedom to Operate (FTO) Analysis:

For startups at TRL 4-6, GreyB conducts FTO analyses to identify potential IP risks, gathers industry feedback to align prototypes with market needs, and aids in product positioning and licensing strategies.

3. Scaling Support and Market Expansion Strategies:

For startups approaching market readiness (TRL 6-9), GreyB identifies and evaluates key partners such as suppliers and contract manufacturers and develops strategies for market expansion by analyzing competitor activities and uncovering new use cases.

4. Knowledge Management with SLATE:

SLATE helps startups manage their knowledge assets by organizing patents, market insights, and technical papers. It ensures quick access to essential insights and facilitates collaboration with teams, investors, and partners. It enables startups to stay updated with the latest information, align workflows with milestones, and generate detailed investor-ready reports highlighting IP positions and market trends, building credibility with potential investors.

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