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Atif Bala

Senior Research Analyst
Researching AR/VR, metamaterials, and additive manufacturing, to track competitor activities and emerging trends.

Atif is an experienced Senior Research Analyst with a diverse experience across various domains. He has a proven track record of implementing chemistry-driven strategies that enhance polymer streams, optimize sustainable materials for FMCG packaging, and innovate smart materials within the tyre industry. Renowned for his skills in supplier scouting and technical assessments, Atif has effectively supported global leaders in sectors like dairy and waste management. His expertise extends to ESG technologies, agricultural advancements, and compostable packaging solutions for Fortune 200 companies, where he consistently drives improvements in efficiency and sustainability. Additionally, Atif has experience in cutting-edge areas such as AR/VR, metamaterials, and additive manufacturing, focusing on tracking competitor activities in these innovative fields.

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